ConvertKit Review 2022 - Simplistic Email Marketing

With this review, I want to cover Convertkit, an email marketing company that is rising up fast when it comes to the popularity contest. we will cover their tools and features to see if they can compare against big companies like GetResponse and Aweber. 

Take Note: This review does not cover an in-depth overview of their features as this is already covered on their main page so as not to waste your precious time.

I hate a one-sided opinion, don't you?  If you use ConvertKit or used it in the past, please be so kind as to tell everyone about your experience to help others make a more informed decision before spending money.  Thank You!


Convertkit reviews

Website

convertkit.com


What is ConvertKit?

ConvertKit is an ESP (Email Service Provider) and one of the leading email marketing companies today. What does an ESP do? Well, ESP’s are founded for multiple reasons, from automated email services to landing pages, but they all have a single goal, to provide email marketing services, which is why most programs are called Email Marketing companies instead of an Email Service Provider, even though both names are correct.

Now as for what ConvertKit specifically is, other than just an ESP, well. ConvertKit is an email marketing company that provides all of the common marketing services that are available, but they do so with their own spin on things. They have their own features, services, and so forth, providing a unique experience. They have features that other companies don’t always provide, or they update on the common features, to make it easier to use, more successful, and so on.

To put it simple, ConvertKit is an Email Service Provider, with a twist.

https://convertkit.com/


Founders and Short History

The company was founded in 2013 by Nathan Barry. Nathan found it at first as a method to reach more people with his blog and so on. Over time the program became something more, something that Nathan decided to share with the world. Convertkit was upgraded, over the years, finally giving us the ConvertKit that we have available today. In 2015 an affiliate program was added to ConvertKit, and as the members grew, so did the program.


What Does It Cost and what do they have to offer?

Free membership: (No need for card info)

  • Basic features and up to 1 000 subscribers
  • Email support
  • Unlimited landing pages
  • Sell digital products and subscriptions


Creator Membership: $15 per month and up, or $9 per month and up, billed annually.

  • 1000 subscribers or more
  • Free Membership Features
  • Automated funnels and sequences
  • Free migration from other tool


Creator Pro Membership: $29 and up, per month, or $25 and up, per month, billed annually.

  • 1000+ subscribers
  • Creator Membership features
  • Advanced Reporting
  • Newsletter Referral System
  • Subscriber Scoring
  • Facebook Custom Audiences

Note: the creator and creator pro plans also come with a trial to test the service.


Convertkit review


Any Up-Sales?

ConvertKit itself does not have any up-sales, whatsoever, but keep in mind that they are an email service provider, nothing more, so any and all other needed/wanted features will have to be acquired from a third party.


What About A Money-Back Guarantee?

ConvertKit has a 30-day refund policy on all of their plans, including the annual ones, which means, you can cancel and request a refund, no matter where you signed up.


User Interface and Ease of Use

The signup process is easy and can be done within seconds. Their dashboard is straightforward and clearly marked tabs make navigation a breeze. The color scheme is friendly to the yeas without bright colors or flashing banners that can put a strain on one's eyes. 

ConvertKit is super newbie-friendly and learning how to use the platform will not be a tedious task as with many other email marketing companies. The forms are easy to edit with a good variety of templates to choose from.

If simplistic is your thing, then you will definitely find their user interface a blessing.


Convertkit reviews

What About Support?

They offer quite a few forms, in which one may seek help, including email service, the help center, FAQ pages, videos, articles, guides, and so forth. Though, with so many kinds of ways to get help, one is bound to eventually find what you seek.


Do they offer tutorials and/or training?

ConvertKit does include video tutorials, and free courses, to give members access to all they need to know about the platform and how it works.

Convertkit reviews


Can I make money with ConvertKit?

The question may seem simple, but the answer is not, however, here is my version of an answer. Yes, one can make money, with the program, providing you put in the needed time and work to do so, not to mention, that the program all by itself, will do you absolutely no good, as you will, need a social following, website, and so on, in order to actually have material to use. So as to cut a very long story short, yes it is possible to earn with ConvertKit, but it takes work.


ConverKit - Pros

Once you know your way around the tool, it is quite simple to use, not to mention easy to understand to begin with.

The Landing Page editor, allows you to create landing pages, even if you do not have a website.

The support is responsive, and help is usually provided.

ConvertKit allows its members to charge subscribers for their newsletter, adding another way of earning an income.

They have a money-back guarantee, which means if the program isn’t working for you, well you have 30 days to get a refund.

ConvertKit offers a free membership, with limited features, which allows you to use the program free of cost, thus discovering for yourself, whether or not you want to invest your money in it.

Convertkit reviews



Cons

There are other tools like Getresponse, which offer the same or similar features, at a lower cost. Convertkit is not the cheapest ESP out there.

Their Templates are a bit limited, most of which are text-based. They could use an update in this area, adding more choices and so forth.

They do not offer advanced reports, that include click maps, geo-tagging and so forth, instead, it is a more basic report, which includes unsubscribe rates, click-through rates, and so on.


Let's Round this Up...

This is the perfect platform if you are simplistic like me. I absolutely hate clutter and when I have to work with a dashboard that has "too many" things in one place, making navigation a task on its own, I usually get annoyed fast. I like ConverKit for that reason, it provides all the stuff needed for a basic email campaign setup. 

Since I am a blogger and spend most of my time creating content, I do not focus too much time or energy on email marketing campaigns and thus do not need a fancy service provider. HOWEVER, if you plan to go into more dept with your email marketing campaigns, I would rather advise going with a service provider that provides more as you would find ConvertKit to be limited when it comes to a variety of forms and templates. 

New at email marketing?  ConvertKit is the perfect place to start, with its simplistic layout and navigation, giving you the same results that many others will give. 


Thank you for visiting my website and taking the time to read the review, it is appreciated!  Your opinion matters, please be so kind as to leave a comment to help others make a more informed decision. 


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